Recently Chloë Grace Moretz‘s new Snow White movie adaptation, Red Shoes & The 7 Dwarfs got major backlash, after it’s marketing campaign was a big old body-shaming mess.
How did this get approved by an entire marketing team? Why is it okay to tell young kids being fat = ugly? 🤔😏@ChloeGMoretz pic.twitter.com/PVhgwluGTM
— Tess H🍒lliday (@Tess_Holliday) May 30, 2017
Chloë was equally as appalled, claiming she had no idea about it, but she urged fans to see the movie anyway as: “The actual story is powerful for young women and resonated with me. I am sorry for the offence that was beyond my creative control,” she concluded.
Pls know I have let the producers of the film know. I lent my voice to a beautiful script that I hope you will all see in its entirety https://t.co/IOIXYZTc3g
— Chloë Grace Moretz (@ChloeGMoretz) May 31, 2017
The actual story is powerful for young women and resonated with me. I am sorry for the offense that was beyond my creative control https://t.co/HZP2ydPCAX
— Chloë Grace Moretz (@ChloeGMoretz) May 31, 2017
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Now, the trailer has dropped, but it’s just as problematic as its marketing.
It shows two dwarves arriving inside the cottage through a magic portal. From afar, a tall, slim woman (Chloë’s voice character) enters the cottage, dressed up in red heels and a glittering dress.
Next, the dwarves watch her get undressed… ew.
After she removes her magical shoes, she transforms into a shorter, heavier version of herself. As soon as that happens, the dwarves are disgusted.
UM?
That doesn’t sound like a “beautiful script” Chloë…
Watch the trailer below and see for yourself:
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