It’s no secret that being a world-famous Instagram star often comes with plenty of benefits—attained primarily through endorsements, sponsorships, brand deals and the like.
But, admittedly, the high salaries that some Instagram models pocket per post can be extremely bewildering to most. And, while it might be common to write off millennials and the Internet generation as “lazy”, they’re likely anything but.
According to recent statistics, scroll down for the 20 most influential models and fashion stars on Instagram, ranked by how much they reportedly earn per sponsored post. Prepare to be surprised.

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20. Lauren Bullen (@gypsea_lust)
Followers: 2.1 million
Income per post: $4,500

19. Rosie Huntington-Whiteley (@rosiehw)
Followers: 8.5 million
Income per post: $11,500

18. Danielle Bernstein (@weworewhat)
Followers: 1.9 million
Income per post: $15,000

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17. Kayla Itsines (@kayla_itsines)
Followers: 10.3 million
Income per post: $15,000

16. Jen Selter (@jenselter)
Followers: 12.4 million
Income per post: $19,250

15. Chiara Ferragni (@chiaraferragni)
Followers: 15.3 million
Income per post: $19,500
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14. Emily Ratajkowski (@emrata)
Followers: 20 million
Income per post: $26,500

13. Bella Hadid (@bellahadid)
Followers: 20.4 million
Income per post: $27,000

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12. Sommer Ray (@sommerray)
Followers: 19.2 million
Income per post: $29,000

11. Huda Kattan (@hudabeauty)
Followers: 28 million
Income per post: $33,000

10. Miranda Kerr (@mirandakerr)
Followers: 11.7 million
Income per post: $50,000

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9. Karlie Kloss (@karliekloss)
Followers: 7.7 million
Income per post: $50,000

8. Julie Sarinana (@sincerelyjules)
Followers: 5 million
Income per post: $150,000

7. Cara Delevingne (@caradelevingne)
Followers: 41.4 million
Income per post: $300,000
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6. Gigi Hadid (@gigihadid)
Followers: 43.7 million
Income per post: $300,000

5. Khloé Kardashian (@khloekardashian)
Followers: 80.5 million
Income per post: $480,000

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4. Kendall Jenner (@kendalljenner)
Followers: 96.5 million
Income per post: $500,000

3. Kim Kardashian West (@kimkardashian)
Followers: 119 million
Income per post: $720,000

2. Selena Gomez (@selenagomez)
Followers: 144 million
Income per post: $800,000

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1. Kylie Jenner (@kyliejenner)
Followers: 117 million
Income per post: $1 million
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