Clean Look Beauty Is Taking Over Social Media And It’s A Classic

See Rosie Huntington-Whiteley for cues.
Loading the player...

Thanks to the pandemic and a social media boom, our culture feels like it’s moving fast and slow at the same time.

WATCH: Zendaya stuns at the Critic’s Choice Awards 2020.

Trends are coming in and out so fast we haven’t even had a chance to experiment with them because, well, we haven’t really gone anywhere.

The beauty sphere is going through a similar metamorphosis as fashion. We have moved from 2015’s full face days back to the ‘I just woke up like this’ era, all while we wanted to pull off Euphoria style looks – and sadly, we had to give up on lipstick because of obvious reasons.

The latest beauty buzzword to go viral on your Instagram and TikTok is called Clean Look Beauty.

It’s all about simplifying your look and basically looking tidy! It’s as simple as that.

With 19 million-plus views on TikTok, it’s obvious the notion of looking “put together” is back in Vogue.

There are four things to keep in mind when it comes to clean beauty. (Credit: Instagram)

The four pillars of Clean Look Beauty include:

1.Dewy skin: This can be achieved with products you already own, like hyaluronic acid and dry oils.

2. Simple makeup: which InStyle Magazine says should feature five products to achieve.

Girlfriend recommends a great concealer, clear or coloured eyebrow gel, cream blush, BB cream, and lip balm.

3. Sleek hair: So, no flyaways and brushed hair (Which goes against the French girl mantra) – a slick backed ponytail or bun is perfect.

4. Accessories and clothing must have a classic feel, and beige is the new black.

Rosie Huntington-Whitely is an OG. (Credit: Instagram)

Your style icons for the trend include Rosie Huntington-Whitely, who has been rocking this aesthetic for over a decade, Hailey Bieber, and our queen Zendaya.

Even though it may sound a little complicated, once you uncover what works for you, it will become an easy routine to lean on when you want something easy to get through the day and still look chic. 

Also, it’s perfect for a first date because your natural gorgeousness will shine through!

Related stories