Pre-Lily, Bella Hadid posted a photo with a mop of tight curls, then sister Gigi followed suit. Now, Hailey Baldwin has joined Team Perm, and we’re calling it: ringlets are about to start trending again.
The ‘80s throwback is ripe for a revival – storied fashion houses like Saint Laurent and Alexandre Vauthier have riffed on the decade’s biggest signatures – think lurex and oversized silhouettes – for the past few seasons and now the beauty world is joining the party.
Hailey Baldwin took the throwback look one step further, posting a series of vintage-inspired black and white snaps on Instagram, with BIG, voluminous curls and an outfit to match.
Her hair was the work of celebrity stylist Frankie Foye, who’s also worked extensively with Bella Hadid.
For naturally curly girls (or anyone with a secret yearning for a perm), the proliferation of ringlets right now is great news indeed. For everyone else, it’s time to dust off your hot rollers and buy up big on volume mousse – this is a trend that demands dedication.