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The Ordinary's best products to buy in bulk before it closes for good

You have two months! - by Bettina T
  • 12 Oct 2018
The Ordinary's best products to buy in bulk before it closes for good

Say it isn’t so. Popular skincare brand The Ordinary and parent company Deciem are closing. The announcement that the company will be shutting down operations comes after months of bizarre Instagram posts by founder Brandon Truaxe.

Back in February, Truaxe, the company’s CEO, fired some of his senior staff members and took the helm of the brand’s social media accounts where he began posting perplexing and seemingly-erratic messages.

A report by now defunct site Racked, painted a picture of chaos behind the scenes at Deciem, meanwhile Truaxe appeared to be unravelling on social media.

On Wednesday, Truaxe took to the Deciem Instagram account to announce the company’s closure.

“Hi everyone, I'm Brandon Truaxe, founder of Deciem. This is the final post of Deciem. We will shut down all operations until further notice, which will be about two months,” he announced on video.

Filming from the backseat of a car, Truaxe continues to make extremely shocking claims about the company: “Almost everyone at Deciem has been involved in a major criminal activity which includes financial crimes and much other. You have no idea what a soldier I've been for more than 13 years, I've been made fun of as a porn actor and as a f** drug dealer and everything for 13 years. It's all ending now.”

deciem View Profile
3,373 likes - View Post on Instagram
Without filters. A revolution is coming. Every one of you who has been laughing aT me will with certainty face criminal prosecution. Estée Lauder Companies Inc. has been the biggest stock promotion. Richard Duntas, Bernard Ass (LVMH), Marica "Tracy" (Bliss, Remedè, Soaper Due Per Shoe), Hyatt (Grand Hyatt, Andaz, er al), Marriott (St. Regis, W, Marriot, et al), So many porn "studios", nearly all @deciem employees, most of "Hollywood", Gill Sinclair, India Knight, Caroline Hirons, India Knight, RBC, BMO, Boots, KKR, most of the Lauder family, Estée Lauder Companies Inc., Karim Kanji, Antonio Tadrisi, DF Mc, LVMH, Dia Fooley, Michael Davidson, Hanif, Zark Fatah, Inditex (Zara, Massimo Dutti, etc), H&M, $100 monkey, Too Faced (founders too), TSG, Alshaya, Amanresorts, Erwin Zecha, Oliver Zecha, Steven R Riddle, the Coc and Corcky managers, PRIDE organizers, IT Cosmetics, Nicola L ReadingTons, all of Dishoom, All of Delaunay, David Yurman, Tom Ford, Tim Cooke. McKesson, Rexall, Jamin Asaria, David Jackson, York Heritage and others - sentencing doesn't begin with any point but sentences like this one do. Ben Affleck, Brad Pitt, George Clooney, Michael Less, Stephen Spellberg e.T., AON are also included with certainty. ARGO stood for "Ali Roshan GO". You idiots. Father, please please be safe if you can for the next few hours. I love you all. -Brandon (RIYADH, please be EXTREMELY CAREFUL in the next few hours). Aurora (TSX) : you are finished. Michael Basler, Gordon Wilde, David Trinder, Eric Jacobs, Allan Gerlings, Dalton Pharma SS, Michael OH CON ELLE, Charm IS T A 007, Robert Jones, Cascade, Prince Al Walid, The White Company, Obagi (brand and doctor), Freedom Health, ESHO-isT, Alexandru Serban and baggage, Apotex: Goodbye also. Peace is coming. 🦁🦋 🐪. It's clear now. @esteelaudercompanies @richardbranson @realdonaldtrump @gowlingwlg_ca @zuck @musicianjessecook, et. al.

Truaxe launched Deciem five years ago and it quickly became one of the buzziest beauty brands on the planet, mainly because of its products with high efficacy, but low price tags.

So, with just two months to stock up on The Ordinary, these are the best products to buy in bulk stat!

.

The Ordinary Coverage Foundation, $12.70; Adore Beauty

.

The Ordinary Buffet Serum, $24.90, Adore Beauty

.

The Ordinary Glycolic Acid Toning Solution, $14.50; Adore Beauty

.

The Ordinary Hyaluronic Acid, $12.90; Adore Beauty

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The Ordinary Niacinamide, $9.90; Adore Beauty

This article was originally published on InStyle

  • Beauty
  • Acne
Bettina T
Bettina T
Bettina is the Beauty Editor at InStyle. Between trying the latest products and roadtesting a slew of treatments, she also looks after the magazine's beauty pages. You find her words on marie claire and Home Beautiful.

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