ASOS has revolutionised online shopping with this genius new tool

Best. Invention. Ever.

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While ASOS is top of our bookmarked fashion sites, visiting it means setting aside hours to scour hundreds of pages just to find that perfect item.

But in a genius move, the U.K. online retailer has created the shopping tool we didn’t even know we needed: an image search function.

This means you can now upload screenshots of items you’ve seen on Instagram, in your favourite bloggers’ photos, or even a page from a magazine, and ASOS will proceed to quickly sort through the entire site to find the pieces that match your lust-list.

Game changing.

The tool has actually existed overseas since 2017, but as of now is available Down Under for your shopping pleasure.

This article originally appeared on marie claire.

Isabelle T

Isabelle is marie claire and InStyle's Senior Digital Fashion & Features Editor. She's usually found searching for the food at events while simultaneously posting Instagrams or watching reruns of 'Sex and the City'. Her work has taken her cafe hopping with Jacinda Ardern, to Sweden with H&M and to movies with Margot Robbie.

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