Kim Kardashian West's family is forever growing, with the new year bringing the announcement of a new baby along the way!
And while it's clear that they're all happy and healthy, fans are absolutely triggered when it comes to their first-born North West, and the idea of her growing up at all.
From the way she dresses, to how she wears her hair, people are now outraged that North is wearing red lipstick in their Christmas family photo.
Is she too young? Maybe, but the way some people have reacted is a little over the top.
North is five, which is young, but who is anyone to criticise her for wanting to explore her own beauty?
Kim Kardashian pointed out in a tweet that it was her daughter’s own choice to wear the lipstick, and even picked out the exact shade herself. She explained that it was for a special occasion.
If you weren't once five and raiding your mother's makeup drawer, then you're lying to yourself. And what kind of example is it set to say that wearing makeup is automatically sexualising somebody?
With makeup and the makeup industry growing as a safe space of inclusivity and self-expression, we think it's time for people to let up on this issue once and for all.