The fashion and beauty world have creatively collided in an exciting new collaboration.
Global beauty brand Maybelline has teamed up with one of the biggest sports and athleisure brands, Puma, to release a limited-edition range of long-wear technology makeup products that are inspired by streetwear trends.
Aimed at busy millennials who are constantly on the go and need something that will stand the test of time, The 5-product range includes a “Smudge-Proof Mascara, Matte + Metallic Duo Eye Stick and Color + Gloss Duo Face Stick, and also new shades of two existing products, SuperStay Matte Ink Liquid Lipstick and Master Chrome Metallic Highlighter” and is set to be “formulated with high-endurance technology and supremely saturated color”
Maybelline posted the below image on their Instagram page featuring supermodel Adriana Lima who can be seen wearing both the makeup as well as Puma clothing.
Puma currently has an impressive list of celebrity ambassadors including The Weeknd, Selena Gomez and Cara Delevingne (just to name a few).
Global release of the range is set to be Feb 8th, however, an early release on our shores is possible! Check the Maybelline Aus website for more here.