Last week we learned that Kylie Cosmetics has made a total of $420 MILLION dollars since its establishment in 2015. It has also been forecast to become a BILLION dollar company.
To put this into perspective, highly esteemed makeup brands like Bobbi Brown and Estée Lauder achieved this in over a decade.
So what gave Kylie her edge? Well, we think her large social media presence is to thank.
The OG makeup labels, nor the Kardashian sisters had the benefit of social media when they rose to success, and Kylie did jump into fame at a younger age than them.
Sorry Kim, it looks like your crown is about to be #snatched.
Kim's mobile game has made her a helluva lot of money, but it looks like she's trying to jump on the same road as Kyliz after launching her own beauty line.