For example, the makeup mogul is all too keen for her daughter North, 4 to be involved in beauty vids but Kanye is 3000% against it.
“The other day, it was so funny. My daughter watches so many YouTube tutorials and videos," she recalled to WWD.
"She was unboxing the My Little Pony Colourpop collection and I thought to myself, ‘I wish I was recording this’ because her reaction was so funny. And then she did makeup on the My Little Pony that they gave and she said, ‘Mum, I want to do a YouTube video."
It was at that moment that the reality star considered letting her bub become a beauty vlogger but her rapper bae would not allow it.
As a compromise, they let North record some videos for her family’s eyes only, just so she can “test it out.”
“I don’t know if it’s something she would really want to do…but it’s always a struggle on how much you want to have exposed or how much access you want them to have to have to social media,” Kim added.
Maybe when she's older she'll follow in her mummy's (and Aunty's!) footsteps.