The actual owner of the photo is pretty angry actually, and it's understandable why.
The photo is owned by the organisation called Fuzzy Fawn Wildlife Rescue, and it's not even the fact that neither Kendall or Bella tagged or credited them. It's the fact that the deer needs to be rescued, something the models failed to recognise.
The owner of Fuzzy Fawn Wildlife Rescue told TMZ that they don't have a problem with celebrities reposting their pics, they do have a problem with not being credited or tagged. Last year alone, they rescued 78 fawns, which cost them about $500 each.
So, if Kendall and Bella added a link to donate to the organisation, it would have reached their millions of followers, and helped the organisation that does such an incredible thing.