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Demi Lovato turned her most embarrassing meme into an ad deal

This is goals. - by Bianca M
  • 13 Mar 2018

Demi Lovato is a true inspiration to us all, and not just because she is mega-talented and hot.

Mainly because she can have a laugh at herself, but more importantly, how to turn an embarrassing moment into something beneficial.

In 2015, Demi gave a really funny answer to an interview question.

When a radio station asked what her favourite dish was, meaning food, she replied, "mugs". It was a total Miss Congeniality moment.

Miss Congeniality April 25Th GIF - Find & Share on GIPHY
.

It turned into a pretty huge meme, but two years later and Demi has used it to her advantage.

She is now a spokesperson for a mug company called Ember, and would be making so much bank from it too.

ddlovato View Profile
1.2m likes - View Post on Instagram
These are a few of my favorite things ❤️ @demisbatman @ember #EmberxDemi
ember View Profile
3,247 likes - View Post on Instagram
We love @ddlovato's music, strength and honesty as a young female leader in this world. That's why we're excited to offer the chance to win an expenses-paid trip to meet Demi Lovato and see her perform live on stage in Boston's @TDGarden! See link in bio for details and tag a friend #EmberxDemi #TeaOnTour #sweepstakes

What a queen.

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